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Advertising& Marketing

Genius pitches. Spectacular flops.

5 GAMES
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ADVERTISING · FULL LIBRARY 5 05
01 / 05

Ad Detective

8 INVESTIGATIONS

Study real ad campaigns that went viral — or crashed and burned. Spot the strategy, decode the message.

02 / 05

Sell Me This

9 BRANDS

Pick the ad strategy that saved the brand.

03 / 05

The Boycott

8 CRISES

Apologize, double down, stay silent, or rebrand?

04 / 05

The Rebrand

8 REBRANDS

Name, logo, identity — brilliant success or spectacular flop?

05 / 05

The Super Bowl Spot

6 LEGENDS

Apple 1984, Bud Frogs, Peloton Wife, Jaguar rebrand. $7M for 30 seconds — did it work?